JAGUAR x DUA LIPA
DRIVING DATA REMIXED
Online, Activation, Event, Social, PR

To launch the Pace series, Jaguar partnered with Dua Lipa to redefine how music could be made. Using bespoke Jaguar software, we created an exclusive PACE Remix of Want To — transforming real driving data into sound and allowing fans to generate their own personalised versions, shaped by the way they drive.​