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Hyundai Football Heaven FanDome
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HYUNDAI FANDOME
WELCOME TO FOOTBALL HEAVEN 

Experiential Marketing | Fan Engagement | Wearable Technology | Real-Time Data | Sports Marketing

Euro 2016. Paris was the epicenter of football.
But not everyone could make it to France.

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So we brought the tournament to them — Football Heaven in London, a stadium without a pitch.

Inside the Hyundai FanDome, every match unfolded across a 91-meter,
360° wrap-around screen.

 

• 14 projectors turned the walls into living, moving animation.

• Smart wristbands pulsed with the impact of every tackle, in real time.

• The scent of fresh-cut grass and mud filled the air.


Over 45 matches, 45,000 fans didn't just watch Euro 2016.

They felt it.

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